Orlando Plastic Surgery & Botox
Orlando / Lake Mary

Primera Plastic Surgery presents “Botox & Bubbly” Featuring Botox, Sculptra & MAC Cosmetics Hosted by Dr. Edward J. Gross, M.D. ONE NIGHT ONLY Special Pricing Available! • Live Patient Demos with Michelle Giglio, PA-C • Complimentary Make-up Consultations, Jewelry Table, Chocolate Fondue & Champagne. Thursday, February 9th, 2012 5:30- 7:30 p.m. Seating is Limited. Call to RSVP Today! 407.333.3040 or WeDoFaces.com *A $50 non-refundable deposit is required to hold your appointment. **Botox® and Sculptra ®offer valid with Michelle Giglio, PA-C only. The patient and any... Read More

“Mistletoe & Martinis” Holiday Seminar was a HUGE success! Thank you to all our guests, sponsors, Allergen  and the Primera team. Wishing everyone a wonderful Holiday Season and New Year. Enjoy the pics!   Read More

Featuring Orlando’s Leading Rhinoplasty Expert.  An expert Rhinoplasty (Nose Surgery) and facial plastic surgery, Edward J. Gross, M.D. is one of only 750 surgeons worldwide certified by the American Board of Facial Plastic Surgery (ABFPRS). Dr. Gross is widely recognized for his specialization in nose surgery to improve one’s looks, self confidence and health. Rhinoplasty is the most common procedure performed by Dr. Gross. Please call 407.333.3040 or visit Primera Plastic Surgery today and schedule your consultation with Orlando’s voted Best Plastic... Read More

Committed to excellence within his profession, Edward J. Gross, M.D.  attended the FSFPRS Annual Meeting at the Grand Floridian Hotel in Orlando on November 11-13, 2011.  Dr. Gross presented his findings on Revision Rhinoplasty to a group of 120 attending surgeons and received recognition as the President-elect of the state society of Facial Plastic Surgeons.  The conference consisted of three days filled with education and networking designed specifically for facial plastic surgeons and associated healthcare... Read More

Primera Plastic Surgery & Day Spa and Primera Salon + Spa will be teaming together to celebrate and honor The 25th Anniversary of Breast Cancer Awareness Month during October. Featuring month long specials on Botox, Fraxel Laser and other non-invasive anti aging/corrective treatments and products, special opportunities on salon and spa services will also be offered throughout the month. Please call Primera Plastic Surgery & Day Spa today at 407.333.3040 for additional information on available specials. Dr. Edward J. Gross and Primera are particularly proud to announce sponsorship... Read More

“Caring by Sharing.” Primera Plastic Surgery & Day Spa along with Primera Salon + Spa recently celebrated “Community Day” at Primera by teaming with local non-profit and charity Harvest Time International. Giving back to the community and local charities is a Primera priority, and getting our scrubs dirty for a good cause is always time to cheer. Please click here to learn more about Harvest Time International and their mission to support families in need throughout Central Florida. Harvest Time International distributes food, household goods and medical... Read More

Plastic Surgery Public Service Announcement. PLEASE read and view the videos on the below link related to the perils of a poor choice in regard to selecting a qualified physician for your cosmetic surgery. The article “Lack of Training can be Deadly in Cosmetic Surgery” appears in two parts starting in the Thursday, September 15, 2011 Edition of USA Today with the second piece running tomorrow, Friday. September 16, 2011. Click here to Read the full article. Always be sure to contact and select only a Board Certified Plastic Surgeon such as Edward J. Gross, M.D. Dr. Gross is a... Read More

Dr. Edward J. Gross (Primera Plastic Surgery & Day Spa) received top honors as Best Plastic Surgeon in Orlando as voted by Orlando Magazine readership in 2011.  Dr. Gross and the Primera team send a warm and sincere “Thank You” to all who participated in the voting. Dr Gross is #1 again. -Thank you Orlando... Read More

Look your Best for Summer at Primera! Primera Exclusive Summer Specials * - Buy 30 units of Botox®: $420 Value; Only $299 - Buy One Syringe of Juvederm®:  $625 Value; Only $575 - 30 units of Botox® and One syringe of Juvederm®: $1045 Value; Only $850 - Laser Hair Removal –$350 Value; Only $99 per area; Bikini, Lip, Chin or Underarm (six treatments recommended) - Fraxel® Package – Four Fraxel® Treatments, a home care kit plus a complimentary facial prior to the first treatment:  $4850 Value; Only $3500 - Fraxel® and Botox® Package – includes above package + 30 units of... Read More

Skip the Tie this Father’s Day. Gifts of Relaxation and Rejuvenation just for Him. Sunday, June 19th! Special times require unexpected thought and preparation. At Primera Salon + Spa, you’re renewal is our number one priority.  This Father’s Day, surprise Dad with a rejuvenating and relaxing gift from our Boutique Spa and allow us to do the rest!   Primera makes things simple by recommending spa combinations just for him that fully compliment the art of relaxation. * Spa Package Options Fathers Day Relaxation 30 units of Botox® Express Massage Foot... Read More

Dear Primera Patients & Friends: Approaching the 5 year anniversary of being in our beautiful facility, I look forward to the start of Spring and offering my patients a fresh beginning and making improvements that help you to look and feel your best. Whether it is changing an exercise routine, modifying your diet, investing in a personal trainer or focusing on a new skin care regime, I certainly understand how important improvements are! In 2010 we began our new look at Primera by reevaluating our logo, updating our patients focused website and researching and developing new skin care... Read More

Pamper Mom this Mother’s Day. Sunday, May 8th! Special occasions for loved ones require unexpected thought and preparation.  Something that says, “You are truly amazing!” and Mother’s Day is no exception. This Mother’s Day, surprise Mom with a rejuvenating gift from Primera Salon + Spa. Our goal at Primera is to make things simple by recommending spa combinations that fully compliment the art of relaxation. * 10% Off Mother’s Day Gift Certificate Purchases and Packages! * Must be purchased by May 7, 2011     Mother’s Day Bliss $45 Deluxe Pedicure $45 Express... Read More

Have you seen our new series of billboards along I-4 featuring our “Compassion is my Passion”? The response has been very positive, and we thank you. We feel it’s important to stay connected with our patients inside and outside the practice. “Compassion is my Passion”. Edward J. Gross, M.D. is a compassionate and skillful board certified facial plastic surgeon– respected and well liked by peers and patients alike. See our outdoor media campaign on I-4 in Winter Park (Par Street exit). Enjoy the... Read More

Primera Proudly Introduces. . .  . . .Primera Pharmaceuticals.  Our NEW product lines features four innovative home care items called Primera ESSENTIALS.  Dr. Edward J. Gross and Medical Aesthetician, Debbie Safra have been teaming with formulators to create products that are “Essential” to your healing after laser treatments, chemical peels, microdermabrasion and to help treat pigmentation.                                Gentle Lactic Cleanse- This is a 100% soap free cleanser that removes surface dirt without stripping or drying the skin.  Gentle Lactic... Read More

Rhinoplasty & Nose Surgery – Central Florida Lifestyle Magazine – April 2011 Dr. Edward J. Gross describes what to expect if you’re thinking about Rhinoplasty. Rhinoplasty, or nose surgery, is the most common procedure performed by Dr. Edward J. Gross at Primera Plastic Surgery. Rhinoplasty is a nose-reshaping surgery that can correct deformities or make subtle aesthetic changes for cosmetic purposes through various rhinoplasty techniques. If you’re self-conscious about your nose, you may be a good candidate. Whether due to a birth defect, injury, or age-related... Read More

Primera Salon + Spa is proud to introduce L’Oreal Hair Care Products. Transform your look with products designed to bring out the best in your hair. L’Oreal Serie Expert was developed in Paris, France to treat hair from core to surface providing complete hair renewal.  Serie Expert is defined by its sophisticated, molecular precision technologies and exclusive treatments for the ultimate in hair care. L’Oreal Professionnel homecare formulas deliver high performance results to maintain and preserve beautiful hair between salon visits. Serie Expert has established itself worldwide... Read More

Just in time for the holiday season, the makers of BOTOX® Cosmetic and Juvederm® are proud to introduce the Latisse® Real Lash Growth, Real $100 Rewards program. From now until December 31, 2010, when qualified patients receive Botox® Cosmetic or Juvederm®, they will be qualified to receive $100 off their purchase of Latisse®!* • Minimum purchase required. Call 407.333.3040 for more details! Read More

‘Tis the Season to Rejuvenate your Skin, Body, and Soul at Primera Day Spa in Lake Mary. Select from any one of our revitalizing Holiday packages and receive gifts of plenty! Jingle, jingle. Read More

FOR IMMEDIATE RELEASE October 5, 2010, 4:00 p.m. EST Primera Pink Ribbon Breast Cancer Event Lake Mary, FL.- Primera Plastic Surgery, Day Spa & Salon is proud to be teaming with Latisse® in the fight against Breast Cancer. The first 25 Breast Cancer survivors to RSVP and attend Primera’s first annual “Pink Ribbon Awareness” Event on Tuesday, October 19,2010, 4:30-6:30 p.m., will receive a complimentary Latisse® Rx package. Latisse® is also offering there innovative new eyelash treatment for only $79.00 after mail-in rebate to all participants during the event. Guests will also... Read More

WKMG Ch. 6 Orlando airs a story on Dr. Gross helping Elizabeth –a Domestic Violence victim. Dr. Gross and Primera Plastic Surgery offer pro bono care to injured victims as a way of giving back to the community. FACE TO FACE & Edward J. Gross, MD. A proud partnership. FACE TO FACE is an internationally acclaimed charitable organization providing humanitarian assistance and relief to women of domestic abuse and children suffering from facial deformities.  Primera Plastic Surgery and Edward J. Gross, M.D. are honored to be in partnership with this life changing cause. To learn more... Read More

Summer is ending and it’s time to rejuvenate your hair, skin, body and soul. Primera Day Spa & Salon is now offering Build Your Own Rejuvenation Package! Select 3 revitalizing day spa or salon services and receive 20% OFF your entire service package. Please call one of our rejuvenation experts today at 407.333.3095 to customize your package and schedule your treatments. * All services must be rendered and purchased on the same day. Expires 12/31/10 Print Coupon Back to Top Please experience our beautiful salon and talented stylists. Back to Top Primera Salon is now offering REF... Read More

Welcome to Summer! Reflecting back on my 10 years of servicing patients throughout Central Florida, I can’t help but to think of all the wonderful friendships and unique bonds I have established, making Primera’s 10 Year Anniversary a milestone in many ways. I am very grateful to be doing something I love, and making a difference in people’s lives, however it is my patients that make the difference in my life. And for this I am grateful. Thank you to my dedicated Primera Team, patients, family and friends for a most enjoyable ride. I look forward to many more years of further pursuing... Read More

About the AAFPRS Foundation and the Faces of Honor Program We are pleased to announce that Dr. Gross joined  Faces of Honor , a part of the  FACE TO FACE Programs. The purpose of Faces of Honor is to offer pro bono medical and surgical expertise to veterans who were deployed in Iraq or Afghanistan and received face or neck injuries. Our motivation is simple: provide a “thank you” to the brave men and women who have served our country so well by offering what we have worked hard to achieve, our surgical expertise and skills as caring physicians. Dr. Gross has volunteered his... Read More

As Seen in Orlando Magazine Faces have always been the specialty of Edward J. Gross, M.D. His state of the art facility in Lake Mary enables him to provide patients with a full scope of surgical and non-surgical treatments. Dr. Gross has become known as one of Central Florida’s top plastic surgeons by focusing his expertise on the face and specializing in facial plastic surgery. At Primera Plastic Surgery, you’ll find a staff and doctor dedicated to helping you achieve your goals for facial rejuvenation. “Your face is very special and it’s our specialty,” says... Read More

New Hair Salon Opens at Primera! It has been a highly anticipated event, and we are proud to announce the opening of Primera Salon Our salon offers the area’s leading hair stylists / colorists, nail services, and relaxing pedicure chairs conveniently located adjacent to Primera Day Spa. Pedicure Alcove Stylist Chairs Chiluhly Ruby Lights Salon Soiree On the 26th of June we celebrated our first party the “Salon Soiree”. We had outstanding door prizes including giveaways for Botox, Dysport, Restylane, Massage, Facials, Salon Cut and Style, and a Day of Beauty. Primera... Read More

Edward J. Gross, M.D. When you enter the luxurious surroundings of Primera Plastic Surgery, Day Spa & Salon, you can start off by enjoying a cup of coffee and a fresh cookie before your consultation or procedure. Then you can relax with a facial or massage, all within the serene 13,500 square-foot facility located just off the corner of Rinehart Road and Primera Boulevard. “My dream has always been to have a comprehensive care center that can accommodate all aspects of patient care,” says Edward Gross, MD, who moved his successful practice to the Lake Mary location in... Read More

Open House 2006 We celebrated our open house in August and had a great time. For the event we had live music, food, and drinks. With a turnout of over 200 people, we were all quite busy meeting and greeting. Everyone had a wonderful time and the event was a huge success. For those of you who have not seen the new office we invite you to come by and say “hello”. We welcome you with big smiles and open arms. Great Results I would like to introduce you to Faith. Faith has recently completed her one year anniversary since Rhinoplasty surgery on 12/05. As you can see, the... Read More

Edward J. Gross, M.D. Faces have always been the specialty of Dr. Edward J. Gross, M.D. And now a new comprehensive facility enables him to provide patients with a full scope of surgical and non-surgical treatments, all under one roof. Along with offering the many procedures for which Dr. Gross has become known as one of Central Florida’s top plastic surgeons, his Primera Surgery Center, Primera Day Spa and laser center now offer facials, massages, manicures, pedicures, personal training and more. “We offer comprehensive treatment for each patient,” says Dr. Gross.... Read More

Visia Facial Complexion Analysis Looking for answers to the condition of your skin? Want to know what can be done to improve your skin? We have the answer…Visia Complexion Analysis.” This state of the art device generates quantitative values for skin features that until now could only be evaluated subjectively. The Visia shoots a photo of your face and in moments will give you a breakdown of pore size, wrinkles, sun damage, bacteria, broken blood vessels, brown spots and texture. Visia provides the most complete data set available for sun damage assessment, UV exposure... Read More

Dr. Gross was voted the top plastic surgeon in Orlando by Orlando Magazine 2006. Read More

Laser Update with Dr. Gross The use of laser therapy has many applications in the medical field, and is becoming increasingly popular to treat a variety of undesirable problems (i.e. hair removal, unwanted tattoos, and scars). However, not one laser machine can perform all of the indications. “Patients love laser therapy because the results are excellent, there’s little to no down time & relatively painless,” says Dr. Gross. Whatever your need or desire, consult with Dr. Gross to discuss which laser is right for you. “There are literally dozens of laser... Read More

Dr. Gross presents award to Representative David Simmons. Dr. Gross completed his term as President of the Seminole County Medical Society. Dr. Gross had a very successful term and was able to achieve numerous advances for the society. Dr. Gross visited Tallahassee to meet with our state leaders to address current legislation. A few of the major accomplishments for Dr. Gross during his term were the successful launch of the medical society website, growth of the society’s membership, and the printing of the pictorial directory of all Seminole county physicians. The patients and ... Read More

We are getting closer to our opening date, it has been projected for the Spring of 2006. As many of you know, Dr. Gross is relocating to beautiful Lake Mary. Our new building will feature an array of items to stimulate your senses, such as state of the art sound and lighting. You will be able to relax in the beautiful setting of our reception area while being caressed by satellite music, healing aromas and the warmest and friendliest staff the Orlando area has to offer. We have invested in the best technology available for computer imaging to enhance the simulation of post surgical... Read More

Ground Breaking of New Lake Mary Facility, May 2005 Dr. Gross is pleased with the progress on the new building at Primera in Lake Mary. We are still hoping for completion, around mid summer 2006, and will keep you up to date on the Grand Opening Gala! The new “digs” will offer a full service Day Spa and Surgical Center, along with beautiful new surroundings to the main office. Some new faces will also appear, including a Physician’s Assistant specializing in Dermatology, Aestheticians, and a Massage Therapist. There are even some rumors of a general Plastic Surgeon joining... Read More